Mixed reviews. That's what the City of Moose Jaw's new slogan is getting on social media. "Moose Jaw - Canada's Most Notorious City." Some like it, some don't. Some are ridiculing the slogan.
After I posted my Top Five "Rejected" Slogans for reaction yesterday I got Facebook action.
One of my followers said any of the rejects would have been better than "notorious."
He wrote: "I just recently moved to Ottawa...and was really missing Moose Jaw...I have mentioned this to at least a dozen people down here and they all were in disbelief than any rational person trying to promote their city would be so irresponsible..."
Later, a local businessman commented on that post, saying: "Really?...Lighten up! The idea of a slogan is to draw attention, create diologue...I'll take 'notorious'."
And then, he goes on to say, "So, you spoke to a dozen people in Ottawa about Moose Jaw...I guess the slogan is working...talk to a dozen more!"